{"id":1172,"name":"Personalized Gift Beni Ourain Wool Rug, Blue Diamond","slug":"personalized-gift-beni-ourain-rug","decorStyles":[{"slug":"contemporary","name":"Contemporary"}],"sku":"ARA110260921003","description":"A handmade Beni Ourain wool rug like this one makes a personalized gift that outlasts every passing trend, woven to order in cream white and soft blue for the person and the room you have in mind. Each rug is hand-knotted by the Amazigh women of the El Abbassi family in their workshops in Morocco's Rabat-Salé region, so the piece you give is genuinely one of a kind.\n\nThe design follows the calm, minimalist language of the Beni Ourain weaving tradition, where every line is placed with intention. Soft cobalt-blue diamonds, navy zigzag columns, stepped lozenges and scattered dots run the length of a plush cream field, and the short ends are finished with hand-braided tassel fringe in dusty pink and ivory. It is understated elegance you can walk on.\n\nWool is what makes it special. The thick, plush pile is soft enough for a nursery floor and dense enough to last for years, while natural wool is hypoallergenic and naturally resistant to everyday stains. That combination is exactly why a Beni Ourain reads as a gift with real permanence, whether for a housewarming, a wedding or a new baby's nursery.\n\nBecause it is made to order, you choose the size: a small accent for a bedside, a minimalist piece for a bedroom, or a generous area rug to anchor a living room. The gentle blue-on-cream palette keeps the styling easy, sitting quietly against pale walls, natural wood and linen without competing for attention.\n\nCaring for it is straightforward. Vacuum gently on low suction, spot clean with cold water, and turn to professional wool cleaning for the occasional deep refresh. Treated kindly, it only softens and settles with age.\n\nEvery order ships free, worldwide and fully tracked, with the cost already included in the price and no minimum to reach. Made and quality-checked by hand, your Beni Ourain rug arrives ready to become the gift that stays in a home for good.","material":"Wool","pattern":"Diamond","weaveType":"Hand-Knotted","pileHeight":"Shag / Plush","shape":"rectangular","shapes":["rectangular"],"placement":"indoor","features":["handmade"],"pileThicknessIn":1.25,"fiberContent":"100% Wool","originRegion":"Beni Ourain","careInstructions":"Vacuum regularly on a low setting without a beater bar to lift dust from the pile. Blot spills immediately with a clean, dry cloth — never rub, which pushes the stain into the wool. Spot clean with cold water and a little mild soap, then blot dry. Have deep stains and full cleans handled professionally; wool responds badly to harsh detergents. Rotate the rug every few months so it wears evenly, and keep it out of prolonged direct sunlight to protect the dyes. Shedding is normal for a new handmade wool rug and settles within the first few months.","countryOfOrigin":"Morocco","metaTitle":"Personalized Gift: Beni Ourain Blue Wool Rug","metaDescription":"This handmade Beni Ourain wool rug makes a personalized gift in cream and soft blue. Hand-knotted, made to order. Free shipping. 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