{"id":132,"name":"Morrocan Rug Brown Striped Wool Shag Berber Carpet","slug":"morrocan-rug-brown-striped-shag","decorStyles":[{"slug":"contemporary","name":"Contemporary"}],"sku":"ARA110260904002","description":"This brown striped Morrocan rug wraps any room in earthy, grounding warmth. Handwoven by Berber artisans in Morocco's Rabat-Salé region, it is crafted from thick natural sheep wool using weaving traditions carried across generations of Amazigh families. Alternating bands of chocolate brown, deep coffee, and natural ivory give the piece a calm, rhythmic pattern, while the deep shag pile adds a layer of indulgent softness underfoot.\n\nBecause every rug is made entirely by hand, no two are exactly alike. Subtle shifts in the stripe spacing and the natural variation of undyed wool are marks of authenticity, not flaws—each is a signature of the artisan who wove it. The dense, plush shag traps warmth beautifully, making this carpet as practical in a cabin or family room as it is beautiful in a modern farmhouse setting.\n\nThe neutral brown and cream palette is wonderfully easy to style. Center it in a large living room to define a seating area, roll it out in a bedroom for a soft landing on cold mornings, or layer it over hardwood in a rustic retreat. The horizontal stripes visually widen a space and pair naturally with leather, linen, rattan, and warm timber tones, so the rug slips into rustic, contemporary, and traditional interiors with equal ease.\n\nTo keep your wool shag looking its best, shake or beat it outdoors from time to time to release embedded dust, and vacuum using suction only—never a brush roller, which can pull the long pile. Spot clean spills promptly with cold water and a gentle wool detergent, and schedule a professional cleaning about once a year. A little initial shedding is completely normal and settles with use.\n\nAvailable in generous, large sizes to fill expansive rooms, this handmade Moroccan carpet ships to you with free worldwide delivery and tracking, always included in the price. Invite the timeless comfort of the Atlas Mountains into your home, one soft, woolen step at a time.","material":"Wool","pattern":"Striped","weaveType":"Hand-Knotted","pileHeight":"Shag / Plush","shape":"rectangular","shapes":["rectangular"],"placement":"indoor","features":["handmade","shag"],"pileThicknessIn":1.25,"fiberContent":"100% Wool","originRegion":"Beni Ourain","careInstructions":"Vacuum regularly on a low setting without a beater bar to lift dust from the pile. Blot spills immediately with a clean, dry cloth — never rub, which pushes the stain into the wool. Spot clean with cold water and a little mild soap, then blot dry. Have deep stains and full cleans handled professionally; wool responds badly to harsh detergents. Rotate the rug every few months so it wears evenly, and keep it out of prolonged direct sunlight to protect the dyes. Shedding is normal for a new handmade wool rug and settles within the first few months.","countryOfOrigin":"Morocco","metaTitle":"Morrocan Rug Brown Striped Wool Shag","metaDescription":"Cozy up with this brown striped Morrocan rug, a handwoven Berber wool shag carpet in chocolate and ivory. From $99. 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