{"id":77,"name":"Handmade Gift Beni Ourain Rug, Cream Wool Berber","slug":"handmade-gift-beni-ourain-rug","sku":"ARA1127142601","description":"Searching for a handmade gift that feels timeless? This solid cream Beni Ourain rug is handwoven by Amazigh (Berber) artisans in the Atlas Mountains of Morocco, and it carries the quiet luxury that only natural, undyed wool can offer.\n\nEach rug begins with hand-spun virgin sheep wool, gathered and cleaned in the mountainous villages where the Beni Ourain tribe has woven for generations. Using a traditional hand-knotted technique passed from mother to daughter, the weaver builds a thick, cloud-like pile knot by knot. There is no busy pattern here — the beauty lives in the plush texture and the soft ivory tone, a minimalist canvas that lets the craftsmanship speak for itself.\n\nThe 100% virgin Moroccan wool is prized for its warmth, resilience and gentle sheen. Natural lanolin in the fiber helps the rug resist dirt and everyday wear, so this piece is built to be lived on for decades. Small variations in the cream shade are part of the handmade story, proof that no two rugs are ever exactly alike.\n\nStyling is effortless. Layer it in a Scandinavian bedroom for a grounding, calm foundation, anchor a neutral living room, soften a reading nook, or add cozy comfort to a nursery. The solid design pairs with any palette, from warm earth tones to cool modern greys, and the plush pile feels wonderful underfoot.\n\nTo care for your rug, vacuum gently on low suction without a beater bar, shake it outdoors from time to time, and spot clean with cold water and a wool-safe soap. A professional cleaning once a year keeps the wool bright, and a non-slip pad protects it on smooth floors.\n\nAvailable in custom sizes to fit your exact space, from a small accent to a large area carpet. Shipping is always free and included in the price, so your handmade treasure arrives ready to enjoy.","material":"Wool","pattern":"Solid / Plain","weaveType":"Hand-Knotted","pileHeight":"Medium Pile","shape":"rectangular","placement":"indoor","features":["handmade"],"pileThicknessIn":0.32,"fiberContent":"100% Virgin Wool","originRegion":"Beni Ourain","careInstructions":"Vacuum regularly on a low setting without a beater bar to lift dust from the pile. Blot spills immediately with a clean, dry cloth — never rub, which pushes the stain into the wool. Spot clean with cold water and a little mild soap, then blot dry. Have deep stains and full cleans handled professionally; wool responds badly to harsh detergents. Rotate the rug every few months so it wears evenly, and keep it out of prolonged direct sunlight to protect the dyes. Shedding is normal for a new handmade wool rug and settles within the first few months.","countryOfOrigin":"Morocco","metaTitle":"Handmade Gift Cream Beni Ourain Wool Rug","metaDescription":"This handmade gift Beni Ourain rug in natural cream wool brings cozy Berber luxury to any room. Order yours today from $89. 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