{"id":173,"name":"Beni Ourain Rug, Colorful Handmade Berber Wool","slug":"beni-ourain-rug-colorful-wool","decorStyles":[{"slug":"contemporary","name":"Contemporary"}],"sku":"ARA110260919001","description":"This Beni Ourain rug is a joyful, colorful statement, hand-woven in wool by Amazigh (Berber) artisans in Morocco and finished for a modern home. Where a classic ivory Beni Ourain whispers, this piece sings: hot pink and cobalt blue ladder bands run the length of the field, framed by rust orange, with sage green, mustard and plum panels weaving a rich, maximalist rhythm across the whole rug.\n\nEvery knot is tied by hand in the El Abbassi family workshops of the Rabat-Salé region, drawing on the M'rirt weaving tradition of the Middle Atlas. The long, lustrous M'rirt fleece gives the medium plush pile its signature sheen and a softness you feel underfoot with every step. Natural lanolin in the wool makes the rug resilient and long-lasting, the kind of handcrafted piece that is passed down for generations. Organic plant- and spice-based dyes keep the colors deep and warm while staying gentle on your home.\n\nMade in wool with an ivory tassel fringe and orange whipstitched end-borders, this multicolor rug is built to anchor a room. Lay the 8x10 ft size (about 240 x 300 cm shown) beneath a neutral linen or wood-toned sofa and let the palette pop, or float it at the foot of the bed for a bold first step in the morning. It shines in modern, boho, eclectic and mid-century interiors, and works beautifully in a studio, home office or entryway. Larger rooms carry it effortlessly at 9x12 ft.\n\nCare is simple: vacuum gently without a beater bar, rotate the rug occasionally for even wear, and blot spills immediately with a damp cloth. A professional clean once in a while keeps the colors vivid for years.\n\nFree worldwide shipping is included in the price on every order, fully tracked, with no minimum. Each rug is genuinely handmade, quality-checked and photographed before it ships, so the piece you receive is the piece you see. Bring home a colorful heirloom that stays fresh through every season.","material":"Wool","pattern":"Abstract","weaveType":"Hand-Knotted","pileHeight":"Medium Pile","shape":"rectangular","shapes":["rectangular"],"placement":"indoor","features":["handmade"],"pileThicknessIn":0.32,"fiberContent":"100% Wool","originRegion":"Beni Ourain","careInstructions":"Vacuum regularly on a low setting without a beater bar to lift dust from the pile. Blot spills immediately with a clean, dry cloth — never rub, which pushes the stain into the wool. Spot clean with cold water and a little mild soap, then blot dry. Have deep stains and full cleans handled professionally; wool responds badly to harsh detergents. Rotate the rug every few months so it wears evenly, and keep it out of prolonged direct sunlight to protect the dyes. Shedding is normal for a new handmade wool rug and settles within the first few months.","countryOfOrigin":"Morocco","metaTitle":"Beni Ourain Rug - Colorful Handmade Wool","metaDescription":"This Beni Ourain rug bursts with pink, cobalt and rust, hand-woven by Berber artisans. From $99. Free shipping worldwide. 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